Nov 10, 2008

Mobile Internet Devices (MID) - Business Models by In-stat and TI

Mobile Internet Device (MID) Business Models

This Tuesday, November 11, 2008 at 11:00 AM Central Time.


Please join In-Stat’s Jim McGregor, Principal Analyst and Research Director, for the fourth and final webinar in this series at 11:00 AM CST (9:00 AM PST) on November 11, 2008. Jim will be moderating an hour-long webinar featuring a live video Q & A discussion with industry experts on the most critical issue for the mobile Internet: what will be the business models that allow for competition, innovation, and profitability in all parts of the value chain.

Joining Jim will be:

  • Seshu Madhavapeddy, general manager of Texas Instruments’ Mobile Internet Device business
  • Michael Woodward, vice president of AT&T responsible for smart device and laptop products
  • Bob Sullivan, the President and CEO of Sullivan &Associates

Among the topics of discussion are the following:

  • What are consumers more willing to pay for: devices, content, and/or services?
  • What are potential business models?
  • Pay-as-you-go services vs. unlimited access
    • Revenue sharing between content and service providers
    • Subsidizing the cost of devices with the service or content
    • Subsidizing through advertising revenue
    • Closed devices and dedicated service plans vs. open devices and multi-unit service plans
    • And the plethora of other options and combinations
  • Do new devices and services cannibalize existing devices and services?
  • Other issues that may impact business models and adoption rates, such as Digital Rights Management (DRM)